We earn a commission from brands listed on this site. This influences the order and manner in which these listings are presented.
BestMoney logo

Advantage Gold Review

Advantage Gold
Visit Site
Kale Havervold
Mar. 28, 2024
4 min read
Kale Havervold
Advantage Gold Summary
Since their founding in 2014, Advantage Gold has developed a strong reputation for exemplary customer service. The gold IRA company specializes in helping people with existing retirement accounts (such as 401(K), TSP, and IRA accounts) convert part or all of their savings into physical precious metals with no tax penalties or fees. It's easy to open an account, and the company sells a variety of precious metals to invest in your IRA.


  • Comprehensive educational resources
  • Strong customer service and availability
  • Overwhelmingly positive feedback from customers


  • Lack of information about fees/minimum investment on the website
  • Relatively new to the industry

Advantage Gold at a glance

Editorial score

Years in Business

10-14 years

Minimum IRA Investment

$10,000 or less


Gold, silver, platinum, palladium; physical assets & IRAs

Customer Service

Phone and email support, but no hours listed on the website

Online Experience

Numerous guides, charts, FAQs, and other learning resources


Advantage Gold was created in 2014 and has quickly developed a strong reputation for customer service, education, and value. It has an A+ rating with the Better Business Bureau and a AAA rating with the Business Consumer Alliance. It’s also earned well over 1,000 positive reviews on Trustpilot.

The company helps you open a precious metals IRA in only a few steps, and sells gold, silver, platinum, and palladium to invest in it. All of its precious metals meet the IRS standards for purity, which are:

  • 99.5% purity for gold
  • 99.9% purity for silver
  • 99.95% purity for platinum
  • 99.95% purity for palladium

Suitable For?

Advantage Gold is for anyone who wants to diversify their IRA and add precious metals to their portfolio. It’s especially good for beginners, as it takes education seriously. The site includes several charts, investment comparisons, guides, and other resources to help you make informed investment decisions, and their representatives have established a reputation for helpfulness, thoroughness, and patience in helping new investors make their decisions.

The 10-part beginner’s guide on gold IRA investing is particularly good. It covers everything from what it is and how it works to how to choose the best provider.

Terms and Fees

The Advantage Gold website doesn’t offer pricing details about minimum investments or fees. However, a quick phone call revealed that the minimum investment is $10,000.

I learned some of the fees by viewing the Strata Trust Company fee schedule. Strata is a custodian that Advantage Gold works with.

Essentially, Advantage Gold is a dealer that sells you the precious metals in your IRA, but Strata actually holds the metals, oversees the accounts, and ensures all IRS regulations are followed.

There’s a $50 fee for setting up an account and a $125 annual account fee. You’ll also have to pay either $100 or $175 annually for precious metals storage depending on whether you want commingled storage or segregated storage.

Commingled storage means that your metals are mixed and stored with other customers' metals. When you sell, exchange, or take a distribution of your metal, you’ll receive equivalent metals, but not the exact ones you purchased initially.

Segregated storage means that your exact metals are marked and stored with your IRA number and name, so you’ll always deal with the metals you originally purchased.

Annual IRA feesAccount setup feeAnnual storage feeMinimum IRA investment
$125$50$100 for commingled storage
$175 for segregated storage


The Advantage Gold site also mentions you can switch your current retirement account over to a precious metals IRA without worrying about taxes or penalties.

How It Works

Advantage Gold has an easy four-step process for opening a precious metals IRA. The steps are:

Fill out an IRA application online. It asks for your personal information, details about your beneficiary, how you’re going to fund the account, and more.

Fill out a client and shipping agreement. This covers procedures and terms, and gives the company permission to contact you. 

Attach a recent copy of your retirement account statement.

Fill out a disclosure form. This goes over disclosures and possible risks, and lets you choose the type of storage you want.

You can also call the company at 888-501-9001 to open an account over the phone. Once your account is open, you can fund it by contributing money directly or transferring from another IRA. You can move funds from a different type of investment account like a 401(k), too.

After funding your account, you can purchase precious metals to invest in the IRA. If you need assistance at any point throughout the process, the company has knowledgeable specialists ready to help.

Help and Support

Advantage Gold offers support over the phone at 888-501-9001, by email at info@advantagegold.com, or by filling out an online form. Getting support is easy, and I was able to get connected over the phone in seconds.

Despite being relatively new to the industry, Advantage Gold has quickly developed a great reputation among their customers and the industry as a whole. It has a 4.9 rating on Trustpilot with over 1,600 positive reviews. Many reviews highlight the great customer support and the staff’s knowledge and patience.

The company also maintains an A+ rating from the Better Business Bureau and a AAA rating with the Business Consumer Alliance.

Its website provides several resources for educating yourself about investing in a precious metals IRA. This includes a comprehensive beginner’s guide, a collection of FAQs, videos, and charts.


Is Advantage Gold a reputable company?

Advantage Gold has an A+ rating from the Better Business Bureau and a AAA rating from the Business Consumer Alliance. Customers have also had good experiences with Advantage Gold as it has a 4.9 rating on Trustpilot with over 1,600 reviews.

What kinds of precious metals does Advantage Gold sell?

In addition to gold, the company offers silver, platinum, and palladium. All of the metals provided by the company meet IRS purity requirements, too.

Where are the metals in a precious metals IRA stored?

You have to store the precious metals that you invest in an IRA with a third-party depository that’s been approved by the IRS. If you store them at home, it’s considered a distribution and you risk getting a 10% tax penalty of the value of the precious metals you’re keeping at home.


Advantage Gold is a dealer that helps you invest gold, silver, platinum, and palladium in a precious metals IRA. Even if you’re a new investor in precious metals, the company has knowledgeable staff and helpful resources to assist you on your journey.

While I’d like to see the company be more upfront about pricing and fees, it’s a good option for those looking to diversify their investments with precious metals.


This review was written using information from the Advantage Gold website, the Strata Trust Company website, and the Advantage Gold Better Business Bureau and Trustpilot pages.

Kale Havervold
Written by
Kale Havervold
Kale Haverold is a freelance writer with over 5 years of experience crafting articles about credit cards, loans, debt, and a raft of other personal finance topics. His work has been featured on Top10.com, BestMoney, Yahoo, Hardbacon, and Loans Canada. Kale’s easy-to-digest, research-driven articles stem from his passion to share knowledge that helps readers make informed financial decisions.
Editorial Reviews
Read Review|Visit Site
View all reviews